Exploring the borders of
AI and humanity.
I write about technology reshaping our world, craft fiction about where it takes us, and build tools for the journey. For builders, policymakers, and the curiously human.
Columns
All ColumnsBorderlands
Where AI meets life
Flagship essays exploring the collision zones: government, faith, relationships.
Thoughts
Mini essays on tech
Short, self-contained reflections on technology — in the tradition of the pensée and the fragment.
Ship's Log
Building in public
Transparent chronicle of building AI products — code, revenue, and pivots.
Power Structures
Law & society
Analysis of regulation, institutional power, and who benefits from AI.
Lab
I build software. Three projects are currently in development — each one an experiment in giving AI the right job.
The one for entrepreneurs
Not a chatbot. Not a dashboard. Something else entirely.
The one for fiction writers
Built by a writer. For writers. AI that knows when to shut up.
The one for everyone who thinks in products
You don't need the title to think in products.
Ship's Log — I write about building these products every week. Code, revenue, mistakes, all of it.
All three are in stealth. Subscribers hear first.
I help organizations think clearly about AI.
Drawing on experience in big tech product management, government, and law, I work with leadership teams navigating AI strategy and governance.
Book a consultationStrategy
Where to invest, what to build, and how to think about AI in your context.
Product & UX
Designing AI-native products that humans actually want to use.
Governance
Policy, risk, and responsible deployment from an institutional view.
Workshops
Hands-on enablement to help your team build, not just talk.
Learn
Private, 1:1 sessions designed around you. Whether you want to build software, sharpen your career, or transform your organisation, I'll meet you where you are.
Every programme is custom. Choose the track that fits, and we'll shape the details together.
How to Build an App with AI
For anyone who wants to build real software, no CS degree required
Go from idea to working product using AI coding tools. I'll teach you the product thinking, engineering fundamentals, and AI workflow to ship real software.
One Person Business Strategy Session
For solo entrepreneurs who want to leverage AI
Audit your business, identify where AI can make you more efficient, and build a practical plan for operating at the level of a much larger team, on your own.
AI Career Strategy Session
For professionals who want to build their AI edge
Build your professional AI toolkit: the systems, processes, and habits that make you measurably more productive and visibly more valuable.
Every programme is custom. View all courses or book a free intro call.
View all coursesIncluding consulting for organisations.
Hi, I'm Esther.
I'm a product manager turned AI builder and writer. Before that, I practiced law and worked in the civil service. I've spent my career at the intersection of technology, institutions, and people.
The essays are how I think. The fiction is how I feel. The products are how I test whether any of it is true. I believe the conversation about AI needs more voices shaped by law, philosophy, faith, and lived experience inside institutions that move slowly.
I also believe we're entering an era where anyone can make software — and that's a story worth both reporting on and writing science fiction about.
Join the conversation
Essays, fiction, build logs, and tool reviews at the intersection of AI and everything else. One email per week. Free.